WHY OUR MARKETING RESEARCH, RATES Ohio as #4 
 

Ohio we call "the profit potential state". Rarely are smart recruiters disappointed with the results from Ohio insurance agents. Our feedback from agent recruiting firms, using our lists  is overwhelmingly favorable for over 20 years straight!. Along with our excellent Ohio insurance agent database is a geographic trend that is uncommon in most states. This dynamic combination can overwhelm virtually any odds or competitors that get in the way. Lets reveal the geographic secret.

Almost all states (California, Michigan, Indiana, Illinois, etc.) have only one metropolitan area that can encompass 40 to 60% of the total insurance agents. Fewer states (like Pennsylvania) have 2 large metropolitan areas, while even fewer have three.  Ohio has 4 distinct agent population districts instead of just one or two.  This geographic factor makes it hard for a particular insurer, or marketing firm to monopolize the entire state. The four metropolitan areas containing Ohio insurance agents are Cleveland, Columbus, Cincinnati, and Dayton. Where do you set up your recruiting operation? Wherever it is, is also the likely location of most of your recruiting effort. Statewide recruiters and managing general agents rarely break the mold, overwhelmingly staying inside their metropolitan comfort zone.

Consider that many state managers, managing general agents, and small brokerage firms, only focus on the nearest  portion of  Ohio insurance agents. This leaves out considerable competition for you. Although regional brokerage firms, insurance marketing organizations, and insurance companies target Ohio, they would need to double their efforts to ruin the prime Ohio insurance agent base.

Small and large factories in Ohio are prevalent, yet unions providing employee benefit plans are less common.  But unlike Michigan, the custom is to pay part or none of the medical expenses. This makes Ohio a strong state for agents selling group and worksite benefit plans. The Ohio agents that are with a major career life insurance company, are much less loyal. This means to you, the recruiter, that agents are receptive to broker business to recruiting firms properly baiting their hooks. It also means a huge need for attractive brokerage products, expanding well beyond life insurance.  In Ohio we can even increase your edge. by precision tuning our list to your particular recruiting needs.

Ohio insurance agents were analyzed over and beyond normal boundaries in preparing this marketing report. We closely evaluate our immense insurance database looking for trends, statistics, and figures. Then we look at Ohio insurance agents as to how many brokers they have. We closely match this info to the demand from our clients: insurance company recruiting directors, regional recruiters, brokerage firms, wholesalers,  independent marketing firms, and state managing general agents. Next we factor in economic, demographic, and educational data. Lastly we consider the feedback received from recruiting firms that mail Ohio insurance agents. In all, we consider over 30 factors.

Please remember that any charts or analysis compiled by us, are the exclusive copyright protected property of Agents Insurance Marketing. The information here and any reports may not be used on any other internet sight. You are provided the right to print out this for you own personal usage.. For article or magazine usage, contact us.

LARGEST COUNTIES OF Ohio INSURANCE AGENTS